Your content (words, comments and photos can make the difference in someone's life. The social media revolution is a powerful tool to influence the lives. Most of us had use the social media with a purpose, implicit or not: to communicate a message, knowledge or to spread a word of wisdom. Now, let me guide you thru the establishment of the "purpose". Nobody writes, comments or likes something "JUST FOR FUN". You definitely have an intention, a goal on what you do, ALWAYS. If I tell you that EVERYTHING we say, write or record Is important and "generates a response"...will you do it with more satisfaction if valued? Is important to human beings to feel trusted, comfortable, accepted and loved. Even our haters need acceptation in some way.