Hello Steemers!
Hai i'm effa I'm working as a social media marketing manager basically I figure out what to post to our Facebook, Instagram, and Twitter accounts and Youtube. As a social media managers are responsible for developing and implementing marketing strategies for a business's social media sites. This might include blogging, creating social media profiles, managing regular posts and responding to followers. Social media marketing today is about so much more than community management, requiring a more sophisticated blend of online interactive communications skills and technical, digital marketing proficiency.
As result of social media maturing, the content for social media marketing courses has been adapted and morphed into a fuller, more comprehensive digital marketing approach. Most courses include email marketing, viral marketing, affiliate marketing, online PR, search engine optimisation (SEO), pay per click (PPC), marketing analytics and social media.
So basically this is what i do:-
-Perform research on current benchmark trends and audience preferences
-Design and implement social media strategy to align with business goals
-Set specific objectives and report on ROI
-Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
-Monitor SEO and web traffic metrics
-Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
-Communicate with followers, respond to queries in a timely manner and monitor customer reviews
-Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
-Suggest and implement new features to develop brand awareness, like promotions and competitions
-Stay up-to-date with current technologies and trends in social media, design tools and applications
Next post i will share with u guys on what does it take to be a great social media manager?
What are the skills to master and traits to have?