This is the best things to ask client before design logo or other benners
What is your primary business?
Please summarize the project. ask them where you can describe what it is you are wanting to accomplish in grand detail.
What are your major goals for this project? In other words… what type of results are you wanting to obtain?
Is this a redesign of a project or something brand new? If it is a redesign of an existing project, an evaluation of its prior success should be reviewed to discover what worked and what didn’t. The redesign parameters will be defined by the results of this evaluation.
- Who is the audience? Basically, who are you trying to reach with your message? The answer to this question will be determined by several factors: a) market research b) objectives and c) target demographics.
That is five way you need to ask if you are real design.