INTRODUCTION TO DIGITAL MARKETING
Digital marketing is CONSTANTLY changing. Unlike traditional marketing, if you don’t stay on top of the latest trends in the digital landscape, you could easily fall behind. So, I’ve created an article here for you to clearly become aware, and understand, the changes and trends that are unfolding in 2020.
So, without further ado, here is a list of things that will become the future of digital marketing…
1.** AI & Automation**
AI is quickly becoming dominant in the business industry. Already it is taking over many simple jobs (communication, product recommendations, email personalisation, just to name a few), and it will continue to in the near future.
According to Techgrabyte…
“Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.”****