Brand name is great. Quality given is too superb. But pricing? Ain't its damnn high?
$1200 for a phone. Ok its still spendable if it gave you few more much better features.
Apple really charges a lot. Trillion Dollar company for sure but still I don't think its fair play.
Launching its 3 New phones Iphone XS, XS max and XR; Apple seems to reduce more when coming to provide features.
The upcoming models do support fast charging but you are not going to find a fast charger in the box, Lighting Earphones but no 3.5mm to usb convertor.
It also has stopped production for last year launched Iphone X.
Why so dear Apple?
Apple care is also expensive now. Apple phones are coming will glass back. Though they claim it to be the most durable glass, but you know glass is fragile and it should break and it will break ok! And yes you have to loosen your pockets to get it completely changed again.
And revenue model is currently in win win situation. Probably Apple can cross more than Trillion now.