Here's something for the ex-yappers! 3Look is basically trying to turn social media into a kind of game where your creativity and timing actually have measurable value.
When the old InfoFi big names closed the shop or had to revamp, new projects and protocols tried to fill the gap. 3Look was one of the new kids on the block that tried to make a move!
The creator score matters on 3Look and the activity on social media helped users to get their tiers. I got a Bronze Tier with my creator score, and now looking to grow!
3Look it may look like a fashion-focused social platform where people share outfits, discover style content, and sometimes take part in brand campaigns or drops but is not!
They are mixing the feel of social media with a kind of gamified focus on social media! Instead of just scrolling you’re engaging to earn recognition and rewards from campaigns.
Instead of just posting memes or replies into the void, you use their built-in AI tools to generate content, push it out to platforms like X, and the system tracks how it performs.
The first 3Look season was called "Loop" as users were asked to loop the content and onboard more users! They had over 20k posts, over 30k referred users and 5.7 M impressions!
The whole 3Look system revolves around this loop of creating, posting, and feeding off engagement. They’ve built a scoring system that tries to quantify how much impact your content has.
The focus is on quality and posting things that actually travel. In theory it lowers the barrier to being “good” at social media because the AI helps you generate content quickly.
In practice you still need instincts for what people will engage with. Was mixed for me during the 3Look loop season, but at least I've got a 1.1x multiplier for when S2 starts!
The “season” language is 3Look way of structuring growth phases. Season 1 was basically the early grind where people were joining, experimenting and stacking points.
When people talk about Season 2, they’re really talking about the next phase where those points might turn into something more tangible, like token rewards or better monetization features.
That’s the part everyone is watching, because it determines whether this is just a clever engagement loop or something that actually pays off. Let's see how my multiplier will help!
The honest vibe is that 3Look sits somewhere between a meme factory, a growth hack tool, and a speculative Web3 economy. If you’re early you will probably do well.
If you treat it like passive income, it probably won’t go anywhere. It rewards speed, taste, and a bit of luck more than anything else. Waiting to see how my creator score can grow further!
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