The first time I saw a project on the steem blockchain use a created asset on bitshares to fund a project was ZAPPL.
I bought 1% of the assets back then to support ZAPPL and as an investment.
At the time I thought they were shares in the ZAPPL company but it turned out that it was just a loan that they will buy back at some point. (my own fault I should have read better).
But still, they used the money and build this: https://zappl.com/! Very cool!
Now, Dporn is doing something similar and have been doing for a while but I missed it.
They also created an asset on bitshares called PORND. here.
But this time it's not a loan.
from the post:
Every 13 weeks, the
account will power down the benefactor rewards it has received over the previous 13 weeks, send them to bitshares as BTS via Blocktrades, and payout to holders
We will become the first ever decentralized porn platform which distributes 90 % of its revenues to its users and stakeholders.
I went to their discord today and ask them how the asset is working out for them.
They confirmed it's the main way the project is funded.
How cool is that!
I talk about it more in my vlog.

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