It is interesting so necessary spectacle. Bread yes, it's food and we just need it for existence. Nutrition is an instinct and does not depend on us. There's nothing to talk about. Do not want bread, then something is not okay or not working. But spectacle? Perhaps if the concept of entertainment is slightly expanded, it will be easier to understand this part of the utterance before the entertainment. Look at the children, and not only the person, but the kittens or puppies, everyone is having fun and having fun. Everyone wants to play. And it's very similar to the instinct. No one teaches them this. But from the very beginning of their existence they find a way of interaction and entertainment. A person in his organization is a little complicated, but this should not be an obstacle to finding entertainment for him from contacts with his peers. This is only later, when we were little podressirovali and released into the adult world, we have a little subsided and more fun from the dialogue is replaced by fun - a spectacle. We do not participate very much, but we can see ....