Same question I've been asking watchers of the show. It seems they watch to have fun at the expense of morals. As a youth, this show has not empowered me in any way; directly or indirectly.
Only watched once but got pissed off and vowed never to watch. I'm a man of my vows.

If you noticed, academic shows do not reward participants like the likes of big brother. Education is no longer the key, but moral devaluation is.

Another question: Where do we go from here?