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Privacy is one of the important concerns of every individual. The privacy of data is as important as some other privacies in our life which we can't share with third parties.
Many of the people hardly bother to give attention towards these important issues. It is better to start paying keen attention to what is happening on in the internet, especially social media platforms.
Everyone would love to participate in the field which will provide them with better privacy and data safety.
Your data privacy will wholly depend upon your participation in those activities that will guarantee you with data safety.
Social media networking sites and the internet companies have gone through happiness and sorrows. From one side these sites have almost eradicated our communication problems and the world has become a global village now.
At the same time their treachery is being exposed daily in various social networking platforms. Our secrecy, our privacy is not given the respect which it deserves. Our secret data is being sell out by these greedy companies for their personal gain. Now it is time to stand up against these greedy social networking websites and change the way social media works.
We have been experiencing numerous claims from many sources that our data is being sold off by the internet companies for their personal gains. People are now getting aware of these tactics and it is highly unlikely that people will believe these companies now. Keeping in view the concerns of our data security.
These companies have the ways and can easily access our accounts to collect our personal data online. These networks are like the ghost which do exist but we never see them. These companies are stealing our data in the same manner and we are not even intimated by these companies.
It is really hard to find out these data brokers or we can say it the data sealers.
No matter how little or how big at least all of us contribute a certain amount of our data on daily basis to the social media platforms. This is one of the best source where these companies collect the data. Social media get streams and streams of user data that grows on daily basis.
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If you want to know how all these happenings take place, we have your best and favorite social networking platform as an example for describing the dangers social media users face from this type of data collection.
Well, going back to year 2006 when Facebook came into existence, there was no source of making money for them if you take a look on the previous statistics you will find that there has happened some constant losses during its earlier years of operation.
Go through the statistics and find out how it has grown in past couple of years years. We have seen exponential rise in earnings of Facebook. If you are using Facebook from 2006 you must have gone through the changes which came from time to time, hopefully earlier Facebook is lot more different from now.
Nature showered its blessings and fortune turned around Facebook in year 2010 as it started making money from ads. As a result of increase in the user count advertisers realized that the increase in the number of users could eventually create a wide market that they could surely benefit from.
As the market was wide, having a family of billions users, hosting any add would get views from millions of people that eventually is a plus point for the product owner. As the clients are have their own tactics they kept a keen look at the growth of Facebook and the impact of ads on their business through Facebook advertisements. As Facebook grow so did the number of clients.
Since the advertising companies provide hefty amounts of money to these social networking companies and they needed assurance from them that their online add campaigns are not just to create awareness of the product among people or to entertain them.
The main target or we can say the main goal of the advertising companies is to reach their products to the targeted people who have interests in the products and really want to buy those products.
To attain this target the social networking sites need d to first know the likes and interests of the people whom they need to reach their products. Here lies the main problem, and here is done the data stealing. You might have filled your profile at various social networking platforms and at least all these sites will be asking you to fill a column showing " Your hobbies, likes, dislikes, interests etc.
These social networking platforms have access to the same, keeping your profile details and your online behavior in view you are then accordingly placed in such groups where products of your choice are advertised.
Just recently, an exposé was done on one of theIf this does not scream unethical to you, then this definitely will.
Recently you might have heard the news, as I personally heard that from radio and that was a breaking news and was broadcasted as headline. One of the prominent political consulting company Cambridge Analytica found out that data has been collected from Facebook on millions of its users to see how this data will help their clients.
Since social media has now become the lifeline of our communication and it is impossible for use to leave these, but we can always prefer a better change. We need a transparent system that tells us where our data is stored and what is being done to our data.
Hope we get a blockchain based social networking platform sooon