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Lympo - Changing Healthy Living Lifestyles & Marketing for the Better!

The usage of mobile Health & Fitness (mHealth) apps & wearables has opened up the floodgates of user-generated health and wellness data, yet one of the main obstacles is that this data is still woefully unavailable and inaccessible to marketers & advertisers. In 2016 alone, there were more than 3.2 billion mHealth app store downloads, with more than 52% of smart phone users gathering up their personalized health-related data on their devices. Given the plethora of different apps and data protocols though, it has been virtually impossible to pool together the users' data from their various apps into a centralized location where it can be used more effectively and leveraged for highly-targeted advertising... that is up until Lympo was developed anyway!

Rewarding Users for Aggregating and Sharing Their Health & Wellness Data

Lympo is changing things in a huge way by allowing users to aggregate and share their personalized data from all of their various mobile apps and wearables, and incentivizing users with rewards for connecting and sharing their data within the platform. Users can download the Lympo app and "connect" their other apps to Lympo so that all of their health and wellness data is in a single place. Users are then rewarded for completing preset goals and achievements, like running a 5K marathon, checking in at the gym every day for a period of time or virtually any other health/fitness activity that can be tracked via the user's mobile device! Users then receive Lympo tokens, called LYM, which are deposited in the users' Lympo digital fitness wallet. The users can then exchange their LYM tokens for various goods & services through the Lympo marketplace, which will include a wide array of Sports, Wellness & Health Goods retailers & service providers. There are also plans for a Lympo crowdfunding portal where users can invest their LYM tokens in new and innovative data-driven companies in the Health & Wellness space, which will further fuel the growth of the Lympo ecosystem. This is a huge motivation for users to share their personalized health & wellness data with Lympo, and is the crux of the platform!

Democratizing User-Generated Health & Wellness Data

The Lympo platform will allow for the liberation of highly relevant, user-specific Health & Wellness data such as the industry has never seen before! Users will now be able to take control of their own personal data & monetize it by sharing their data with advertisers and service providers alike, garnering rewards for themselves in the process, all while providing marketers with a new and highly valuable stream of some of the best and most relevant user data out there! People look to companies like Google and Facebook, and see the huge potential and value of their user data, but the data that will be made available via Lympo is even more personalized and relevant! Combine that data with the users' mobile location data and you will have the ability to target specific demographics of people in very targeted locations for the most relevant advertising opportunities that exist!

Lympo will surely be a game-changer when it comes to user-generated Health & Wellness data and advertising, as it is opening up an extremely valuable new data stream for today's data-centric marketers! Their groundbreaking technology and ecosystem will open up a wealth of new opportunities for users and marketers alike, offering huge potential to both help users to live more healthy lifestyles while also providing much needed data to advertisers and retailers who are looking to capitalize on personalized mobile health data! For more information, please check out their website at https://lympo.io to learn more!

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