Net-a-Porter's fashion director, Lisa Aiken, wears a Balenciaga dress over Re/Done jeans at London Fashion Week. CREDIT: GETTY IMAGES
Bethan Holt, fashion news and features director
Fast forward to 36 days from now. It’s Christmas morning and underneath the tree there’s a discreet envelope addressed to you. You prise it open and no, it’s not M&S vouchers (useful as they may be) but an invitation to create your very own £70,000 It girl wardrobe.
It may sound like the stuff of fashion fairytales but luxury e-tailer Net-a-Porter is offering its EIP (Extremely Important People) shoppers and their loved ones the opportunity to splash the equivalent of a deposit on a small London flat on the ultimate clothes curation experience. The package doesn’t mean just lots of gorgeous clothes with access to exclusive previews of pieces which are predicted to be sell-outs, but also includes business class travel to London, including flights if you need them, with a night in a five-star hotel and a consultation with Lisa Aiken, Net-a-Porter’s retail fashion director.
