Hello Hive account@sadovskaya. I completely agree with you. There should not be a special day set aside for one to expresses their love or buy some flowers to show how much he or she loves his or her mate. Apart from the point you mentioned like doubling of prices of some items, it is also a day many persons commits lots of immorality. Everyday that we are alive, ought to have been a special day for celebration of love. Waking up daily, telling your mate I love you is one of the sweetest thing to do. I will also join you in your fight for 14 February. Just like you said, love doesn't need a calendar!