Blockchain is a very complex and technical system. There is no way to describe it without using some jargons like encryption, hash and the likes. This is why awareness about it is still low considering the amount of time that passed since it was launched via Bitcoin. The cryptocurrency had been a boom, but it did not get the attention of all people, enough to create the audience that blockchain needs. Especially if big investors and even the government want to use blockchain’s technology to run their countries.
There are other small problems people who sell blockchain technology are facing. In example, casino blockchain games like Cryptodice (https://luckydapps.com/) is not only blockchain based but also under casino category, both features make it difficult to sell.
Some helpful articles found on the internet says that the most important thing to do to promote any blockchain setup is to educate the public about it. While this is true, it is also true to say that educating the public about it is also the hardest part. Let’s all agree that this step is the first and vital one, but until there is a way to get the masses to be an audience to the blockchain technology, no one can tell how effective or how hard educating them about it would really be.