Tests have been and will be the easiest way to attract the attention of subscribers and enter into a dialogue with them. It’s so tempting to find out what kind of hero you look like or who you’ve been in history. Is it not true? “Instagram Stories” allows to use tests and quizzes to help the effectiveness of involvement. And the audience perceives them with pleasure and amazing activity.
The quizzes are already built into the widgets in Instagram stories and offer to create one question and from two to four options. The user chooses the answer and immediately finds out if it is correct or not. If there is no error, then there will be animation with candy if the option is incorrect, it will be highlighted in red. Subscribers’ answers and general statistics will only be visible to you.
You can also post quizzes to Instagram from your computer in the postponed SMMplanner posting. It is also possible to choose the function “Schedule History” to publish it at the right time. For this purpose, you only specify the account and link, then choose the date and time.
You define by yourself the style, theme and idea of your story. There are many options and for any tastes. You can choose a brand survey for your company. For example, play a mini quiz and ask questions about your products. Invite subscribers to guess about the promotion or your personal discount.
After analyzing all the features of Instagram, we have identified these ideas for the involvement of subscribers:
1.Investigation or mini-quest (allow subscribers to influence the course of events).
- Puzzle question (Collect a picture in parts by publishing one part of it in each story and ask leading questions).
- Erudition questions (choose a survey according to your subject).
- Logical tasks (topics can also vary from love to humor).
- Continue the sentence from the film (publish a frame from the film and ask a question: which word follows).
- Language questions (again, choose a topic that matches your brand idea).
- Quizzes about knowledge of your products.
So, surveys, tests and quizzes are one of the most effective and easy ways to increase involvement in stories. They make content diverse and unlimited in themes and styles. And most importantly, quizzes are very popular among subscribers.