I wasn't planning on including the budget in that document. It will be a top level overview of our priorities and what we're working on.

There will be a separate budget for supporting crowdsourcing marketing and partnering with projects though, that is a certainty. As we define the protocols, we'll make that more public. We need to be careful with this, because there's the tendency for crowds to think 'have money, USE MONEY', which leads to wasted funds. Which is precisely why we're focused on getting the protocols right.

That said, on pretty much everything else I agree with you 100%. Especially apps.