THEN STOP DOING WHAT YOU LOVE, AND START DOING THESE 9 THINGS INSTEAD..
I will go straight to the point.
You are not in business to buy your own products or services. You will need people to buy your offerings.
So why are you focused on doing what you love and then remain broke? So why are you focused on doing what you love and then remain broke?
Why not give people what they want, and then love doing it and then start making a hell of a money from doing it?
Let me show you what you should love doing...
1. OFFER SOLUTIONS
People want solution. They usually ask, 'what's the solution?' This is why people go to native doctors. This is why people attend all manner of prayer houses. This is why people go on medical tourism in India. This is why people pay babalawo huge money.
People want solution. If you offer solution, they pay you money. If you offer solution through Facebook ads, copy that sales, funnels that convert, and designs that convey their message, they will pay you money.
Spot a problem, research it. Get training on it. Offer a solution to it. Make something work. Make something better. Make something sexier. Find the solution and give it to people.
If you have solution to cancer, and you live in a hut in the village, people will find you there. Your villageness will not scare them away. Why? You have the solution to cancer.
If you have solution to cancer, and you live in a hut in the village, people will find you there. Your villageness will not scare them away.
WHY?
You have the solution to cancer.
But if you live in the city, but you don't have the solution, nobody will come, and you will be wasting money paying for rent. But if you live in the city, but you don't have the solution, nobody will come, and you will be wasting money paying for rent.
2. GIVE VALUE
You hate crap. People also hate it. You don't want to be sold to. People don't want it either.
People don't like it when you pester them around to by your stuff. They will see you as being salesy. People don't like it when you pester them around to by your stuff. They will see you as being salesy.
Don't shout buy buy buy to people. They will see you as being desperate.
Someone slipped into my inbox the other and was trying to sell me TBC.
I ignored him. Why? He needed to give value first. Let him consistently and persistently write about all the benefits of trading TBC.
I will notice and check him out.
Stop bombarding people with sales pitches. Send them a link to a quality blog post they may need. Answer their questions on forums and groups.
They will notice you. And some will contact you and buy your coaching program or services.
3. DELIVER CONVENIENCE
If you are reading this and you love stress, raise your hand?
No hand up?
You see?
People don't want stress. They want convenience. Give it to them.
This is why some registration form these days don't have much form fields to fill.
Why?
People want convenience...
Find a way to simplify some processes for people. Find a way to simplify some processes for people.
I have over 70 websites, social media accounts, emails and online services I manage for myself and clients. All of these platforms need passwords to access them.
How do I remember over 70 passwords? It's painfully stressful and mentally wrecking.
To deliver convenience, someone developed an application called "1Password".
The app removed the stress and sells convenience to people.
4. CREATE SATISFACTION
Some women cheat on their men...
Why?
They claim their men don't satisfy them sexually.
Do you see why satisfaction is very important?
Create satisfaction and sell it to people. They want satisfaction.
Satisfy their eyes. This is why entertainment sells.
Satisfy their curiosity. This is why some products are packaged and can't be opened until you buy it.
Satisfy their vanities. This is why people prefer eating a crappy food for 5k/plate in a posh eatery to eating a quality and delicious food for #400/plate in Mama Amaka's restaurant.
5. MAKE PEOPLE FEEL GOOD
Feeling is powerful. Feeling good is even more powerful. People don't want to feel bad. They hate it. They want to always feel good. It helps them to be more productive. So, make them feel good.
This is why compliment works like crazy. Compliments make people feel good. It doesn't matter if it's a faked compliment or not, it makes the the recipient feel good.
This is why my mother used to call me some sweet names before asking me to help her work in the farm.
Your business is to make people feel good.
This is why p*nis enlargement cream sells. Being huge with a 7 inch hammer makes some men feel good. So, they buy the good feeling of having enough meat between their legs.
People want to feel special, which makes them feel good. Stroke their ego and sell special treatment to them.
This is why there are Business and First Classes in flights. If accident happens, both people in the Economy and First classes will be affected, yet, people don't give a damn because they want to feel good that they are special and privileged. So, the buy the damn first class ticket.
6. MAKE PEOPLE LOOK GOOD
People don't want faces full of wrinkles and spots. They dread aging. They want to always look good.
This is why seeing is believing. People are visual beings. This is why radio is no match for TV. There's something in the look. This is why seeing is believing. People are visual beings.
People are looking at each other. And so, everybody wants to look good. Looking good is actually a serious business.
Looking good boasts one's boldness and confidence.
This is why ladies carry their makeup kit around. Why? They want to always look good. This is why ladies carry their makeup kit around.
Why?
They want to always look good. This is why ladies carry their makeup kit around.
Your business is to make people look good. Remove their acne. Remove their stretch marks. Give them cream that makes their hair grow very long.
Sell good looking to people.
7. HELP PEOPLE MAKE MORE MONEY
There's nothing as terrible as being broke. It makes one less confident. When you are broke, you can't take your spouse go shopping. Your heart will be beating.
Most people are struggling with making money. This is why people are ripped off and scammed.
People want to make more money. This is why get-rich-quick schemes still thrive.
Help people to make more money. Find out things that work and teach them to people.
Show people some actionable ideas and strategies they can implement to make more money. More money is very important.
Find a way to 10x your revenue and teach the processes to people or consult for businesses for a fee.
8. HELP PEOPLE SAVE MORE MONEY
Some people can make money, but their problem is that they waste it almost immediately.
Can you help people save more money by investing wisely? Then, you have a business. Start helping people save more money.
People are afraid of tomorrow. This is why there's pension fund. This is why there's insurance business.
Pension and Insurance simply help people to save more money.
9. HELP PEOPLE AVOID PROBLEMS & PAINS
Who wants pains and troubles? Nobody! You don't want problems. I don't want them either.
People hate pains and problems. This why there are painkiller drugs - and it sell like crude.
People don't want something that will kill their happiness or hinder them from going anywhere they want to go.
People simply want to enjoy life. This is why hospitals and morgues are usually lonely.
People want to go see movies and do window shopping.
People don't like traffic. They want to beat it. People don't want to queue. People don't want to keep waiting. People don't like taking drugs.
If you are in business to help people avoid pains and problems, then you are in business.
"Quit doing what you love and start doing what the market wants done. Give the market what IT wants and I guarantee you this, you will get what YOU WANT - More Money"