https://morphene.io/MorpheneWhitePaper.pdf

We plan to use this auction platform as a token distribution method. Once we have a provable network and a token economy, we plan to engage in partnerships with other blockchains and implement cross chain token transfers.

At that point, the auctions mechanism could be used by any supported blockchain. This should be a step closer to having a functional network in which more traditional auction/bidding/escrow/reputation can be supported.

Early witnesses would be investing their time and giving their "stamp of approval". However, in the beginning, witness server costs will be minimal due to the fact that an application specific blockchain requires far less computational energy than a generic, do-anything blockchain.

Morphene may also be used to pitch application specific, custom blockchains to future investors or for B2B relations.