Antonio Lucio today announced he’ll be leaving his role as HP’s CMO after three years to take that post at Facebook starting September 4th, replacing Gary Briggs.Facebook confirms, that he’ll work across the company’s family of apps, including Instagram and WhatsApp, which both lack a named CMO.
"Facebook’s story is at an inflection point. We have never faced bigger challenges, and we have never had more opportunities to have a positive impact on the world — in our families, our friendships, our communities, and our democracy — by improving our products at their core, and then by telling the story outside that we all know to be true inside,” Cox wrote on Facebook.
Early stage, everybody should know that Facebook has recently undertaken a massive apology ad campaign on TV, bus stops and elsewhere, touting that it understands its responsibility to keep elections and users’ data safe. But Lucio will need to translate all of Facebook’s nitty-gritty behind-the-scenes work on these issues into comprehensible messaging that keeps users from straying from the social network.
Lucio, also be in charge of Facebook product marketing has to decide what to highlight on the app and how...
Let's hope good for the people who are thinking for the safety of their private data. Good job Facebook..