EA's new hit battle royale game Apex Legends has raked in over 25 million players just a week after its launch.
Apex Legends is a free to play game from Respawn Entertainment, the same studio that brought Titanfall franchise. The battle royale game is quickly becoming popular and even threatening top battle royale games like PUBG and Fortnite after it got over 10 million players in 72 hours.
The EA battle royale game is available on Xbox One, PlayStation 4, PC and might be rolled out on mobile platforms to compete with Fortnite and PUBG.
"We are looking at how to take the game to mobile and cross-play over time, and i asked expect that this game will have tremendous value in Asia, and we;re in conversations about that," CEO of EA Games, Andrew Wilson, said during the Electronic Arts Q3 2019 earnings call.
Players in Apex Legends can earn in-game currency in which they can use to buy unique cosmetic items for their characters. Also, the game plans to introduce a direct purchase option in which players can use to buy cosmetics items and as well as new legends (heroes).
However, the items purchased by any player doesn't give that player an advancement over others in game play. Items purchased will be purely cosmetic or new heroes. For now, all the monetization mechanics will be made available in Apex legends in the coming months on Xbox One, PlayStation 4, PC, and even mobile, if it its eventual;ly gets released.