The cricketing legend rolled down the window on a busy road, believed to be in Kerala, to give a friendly message to some two-wheeler riders.
What do you do when a fellow traveler on the road rolls down their car window and asks you to wear a helmet for your own safety? Would you pay heed to the little but valuable advice on the road, or frown at the unexpected intervention?
Some two-wheeler riders, presumably in Kerala, appear to have had no confusion in how to react when the cricket legend Sachin Tendulkar's car slowed down next to their bike, and he pulled down the window to wave at them. They looked at him in awe as he gave them a piece of advice on road safety.
"Wear helmet at the back also," Sachin can be heard telling a woman pillion rider, as she and the rest of the riders look at Sachin in admiration and wave at him.
"Why should only the rider be wearing a helmet? Two women I spotted at the back, both of them not wearing helmet. Doesn't make any sense to me. Please wear a helmet whenever you get on a bike," Sachin proceeded to say to the camera filming the entire incident.
As the car halts briefly, he says that he would repeat the message to them, if the riders manage to catch up.
Although it is a visibly awestruck man on a bike who stops his vehicle to repeatedly wave at Sachin and yell "Kerala blasters," he later tells a woman pillion rider: "You should also wear a helmet, because if he can get injured, then you also can get injured.
Sachin shared the video on his Facebook page with the description:
Rider or pillion, both lives matter equally. Please, please make wearing helmets a habit. Just my opillion. #HelmetDaalo2.0 #RoadSafety
Sachin, who co-owns Kerala Blasters, is in Kerala ahead of the upcoming season of the Indian Super League (ISL) football tournament. He had on Thursday, met Chief Minister Pinarayi Vijayan in Thiruvananthapuram.
According to a report published by The Times of India last month, at least 28 people died every day in road accidents in 2016, because they did not wear a helmet. Uttar Pradesh accounted for most such fatalities (3,818), followed by Tamil Nadu (1,946) and Maharashtra (1,113), the report said.