Shoe company from Oregon, United States, Nike, was hit by a massive protest wave in the United States, September 3, 2018.
A number of US citizens upload Nike boycott hashtags on social media.
Not a few also upload photos and videos of actions that are more extreme, damaging or even burning their Nike shoes.
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No NFL club dared to recruit him, even though he was the most talented player in this typical American sport that resembled rugby.
Even so, Colin Kaepernick did not fear, he was reluctant to stop the action.
Many people suspect, what happened to Kaepernick, to be the background of Nike writing this controversial sentence in their advert: Believe in something. Even though it will sacrifice everything.