A problem of attracting customers isn’t new, and many modern companies have faced with it. But the success of the company on the market depends on the correct marketing and advertising policy very much. Unfortunately, today it is very difficult to find a good organizer who could achieve excellent results and outstrip your competitors. In this century, we shouldn’t underestimate event-marketing as a way to the advance of the company, and the **KickCity’s](https://ico.kickcity.io/) team understands it better than everyone else. In order to solve all the problems associated with this area, they created the first of its kind decentralized platform. So what is its essence?
The platform will work on the basis of a unique P2P protocol, where any user can receive a reward for the promotion of a particular event. In general, this is an entire ecosystem on the blockchain technology, which will attract a large audience of interested participants. A separate marketing pool will be created in the system for each project a with some number of tokens. They will motivate users both for their own participation in the event and for attracting friends. But there is quite a direct dependence, the more the budget of your campaign, the more interest it will be for the participants.
Talking directly about the benefits of this project, the first thing you can get is reducing the overall cost of event marketing by eliminating intermediaries. And it isn’t only saving of finances, but also saving time and effort for the organizers. Stimulation of the promotion of the project by the users themselves for the reward of tokens will allow attracting more customers than the current methods of marketing. For their social activities, people will be able to earn a decent income. It's very simple, the higher the activity, the greater the benefit for both parties.
It is worth noting the token separately. The company creates it based on the ERC20 smart contract. KCY will provide maximum comfort for all payment operations on the platform. They will be used not only as a reserve for the promotion of any event but also as funds for buying tickets for the event that you are interested in. As for the user, the platform also brings several advantages. When you are going to visit the event, thanks to KickCity (unlike usual resources for ticket sales), you can both buy it and find out which of your friends are also going to visit it. So this is another component that strongly influences the choice of a place to go.
Project team:
250 million tokens will be released. Partners will receive 30 million, and the team will get another 30. The same number of tokens will be put into the pool of the company itself, in order to be able to sell them in the future. But for public sale, 160 million KCY tokens are available, at the rate of 1 KCY = 0.1 USD. During the presale, buyers received a good bonus of 40%, in the public sale, although it is less but still enjoyable. Briefly, 1 day - 20%, 2-10 day - 10%, 11-20 - 5%, and in the last 10 days it will be 0%. All not sold tokens will be destroyed, and the new company will not be released. This will ensure the growth of the coin rate, and make more attractive for investment. The crowd sale begins on the 1st of March, so check it out, if you are interested in it.
Although now the platform is aimed only at event marketing, the team doesn’t exclude that in the future it will be used in many other industries and popularize cryptocurrency among the society.
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Authored by: Malabarka