Cowboy up and smell good

Marketing doesn't work well on me, I have a need over want ethos and good sense of what those things are; I don't like having an agenda pushed on me and don't cave in to marketing techniques used by corporations and businesses seeking to coax and persuade me into buying things.

Recently, I was in a shop I buy a lot from, apparel and boots mainly, called Allingtons, as I was looking to buy an Akubra hat stretcher as over the years my Akubra had shrunk ever so slightly as they tend to do; you can see that item sitting inside the rim of my Akubra below if you're curious, and while there figured I'd wander around for a look; I didn't need anything else and had no intention of buying anything else.

My girl was with me and I was content to follow her around as she browsed giving my opinions (when asked) on what she was trying on and was pleased to see her pick out a really sexy little outfit that I love. Once she'd done that the wandering was over until she saw a Wrangler rodeo shirt which she thought would look good on me so I tried it on and she decided we were buying it. On the way to the register she came across some colognes for men, something I don't need any more of, and noticed one branded as Yellowstone which is based around the Paramount Network's series by the same name; you can see the Yellowstone trailer here.

She sprayed it on the little paper thing supplied for testing and she loved it so she sprayed it on me to see what it smelled like after a while on my skin. We wandered some more then the decision was made...we bought it. I had to laugh about the little description on the back of the box - which is pre-weathered unlike a cowboy who earns his weathering by being outdoors and working - talk about marketing huh?

This Rip Wheeler-inspired cologne embraces an ethos of rough and tumble cowboy cool. Ideal for the noble outdoorsman who protects his family, cleans up well after doing cowboy shit all day and never loses sight that his tomorrows are all yours.

I don't know what the fuck that means but it smells fucken good and my girl liked it enough to tell me that she wanted me to have it. I didn't mind, I like making her happy.

I haven't actually seen the Yellowstone series yet but have heard it's totally legit and captivating so I'll see it eventually and will work out who the hell Rip Wheeler is in the process, one of the characters obviously. Until then, I'll wear this cologne and cowboy up...like always.

What about y'all? Do you cave in to marketing and buy things you don't want or make intelligent and measured buying decisions like I do? What the hell do you smell like, (I mean your cologne or perfume), and do you venture away from your old favourites and try new things? Feel free to comment. Oh, and there's no need to comment on these photos being shit, I already know they are, which is why this post is in this particular community.