Imagine a world where musicians, app developers, writers, producers and mention any other sort of content provider you know, are confident that after producing content and giving it to a content consuming platform (let’s say Google Playstore, Apple Music, Spotify, Netflix, Amazon and so on) they are rest assured that their content would be properly valued and the appropriate value for their content would be allocated to them by these platforms.
Let’s keep imagining…
Also, imagine a world where consumers (who pay to consume content) including people who listen to music on platforms like Spotify and give reviews or those who watch movies and give reviews to those movies on netflix or people who buy apps from Google Playstore and IOS app store and make those honest reviews and give ratings. Imagine these consumers accruing appropriate proceeds from the valuable data they’ve given to these platforms.
Now let’s stop imagining…
Moreover, all you have just imagined should have been normal case scenarios, if the online content market was decentralized and benefits from content was not monopolized by the few big stingy platforms. These platforms grew significantly because content providers were really working hard to produce quality content and consumers were doing great jobs viewing and giving reviews to their content. These platforms are now ‘Middlemen’ in the premium content marketing industry and like in every other industry, Middlemen are Hoarders and they have to be eliminated or their powers has to curtailed.
However, content providers have tried to reduce the power of content consuming platforms to an extent by creating their own platforms where they could get access data from their content but that has not worked out for them. These new platforms can not compete with the already existing big platforms and resources that if focused on producing content would have produced quality content are now being spent on managing new platforms.
So far, we have established the following problems;
- Content is reducing in quality and quantity because content providers are channeling resources to managing new platforms that producing great content.
- Content consuming platforms are acting as Middlemen in the online content industry.
- Content consumers are treated poorly even when the industry is solely reliant on their data to grow. As a result, consumers are discouraged and do not provide data after viewing content.
Travis Kalanick (Founder, Uber) said “Every problem has a solution. You just have to be creative enough to find it”. It would take very creative minds to solve the issues i stated above and such creative solution has been provided already by utilizing BlockChain technology.
All you should know about BlockChain technology is that it brings to the fore the idea of decentralization. Since its disrupt in 2016 (with Bitcoin) a lot of new companies have been building solutions to eliminate middlemen in their various sectors but none has focused on the online content industry. However, new blockchain based startup, Content Protocol (just completed public sale for over 420 million CPT) is a “decentralized protocol” that wants to reform the premium content industry.
Content Protocol technology would eliminate the already existing platforms and would solve the problems of the content providers and consumers by;
- Giving content providers access to consumer insight (data) which would aid them in producing quality content
- Giving consumers incentives for their data thereby encouraging them to keep on contributing.
Finally, Content Protocol technology would ensure that the premium content industry would keep on growing exponentially with quality content.
Token Sales Information
Ticker: CPT
Token Standard: ERC-20
Token Type: Utility Token
Token Supply: 10,000,000,000 CPT
Exchange Rate: 1 CPT=$0.0015
Tokensale Start: December 17th
To know more about content protocol, visit the links below;
Website: https://contentsprotocol.io/
Whitepaper: https://drive.google.com/file/d/1OJizH-oS8yxJgO-RPnUKJQiU45bW4I_5/view
Facebook: https://www.facebook.com/ContentsProtocol/
Telegram: https://t.me/contents_protocol_en
Twitter: https://twitter.com/contents_prtcl
MY DETAILS
Bitcointalk username: Buchito1
Bitcointalk Link: https://bitcointalk.org/index.php?action=profile;u=2234576
ETH address: 0x321CfffC9DACb0400e1AB8ef6633D62BCD3d81f9