At 7:25am, Trump posted on Truth Social praising Sydney Sweeney’s American Eagle ad, calling it the "HOTTEST ad out there", and pointing out that she’s a registered Republican. He contrasted it with “woke” ad campaigns from brands like Jaguar and Bud Light — calling them “disasters” that led to CEO resignations, billions lost, and brand implosions.
🗣️ “Being WOKE is for losers, being Republican is what you want to be.” – Donald J. Trump
This isn’t just about a pair of jeans — it’s celebrity, politics, markets, and the anti-woke consumer wave all colliding.
🔥 When a popular, non-woke ad hits at the right moment — and gets presidential-level attention — it moves markets.
📊 $AEO has surged and is currently over 23% after the post.