Black-Friday

Is it true that if you buy on Black-Friday I have won, is it true that these cuts are so high, or are just marketing plans to sell their products? Is black Friday reality or fiction?

_{[ image source CC BY-SA 2.0 Licensed ]}

All these questions will try to understand in this article ..

Before I start the subject, this article is supposed to be published yesterday, but the wind is going on in what the ships do not want, my son is now in the hospital and his health is gradually improving, I ask you to pray for him, _thanks

The first thing is Black-Friday?

The Black-Friday is the day after Thanksgiving, the last one being on the last Thursday in November, which means that the Black-Friday is the last Friday of the same month, and it is the first day of Christmas shopping, so every year from this day there is a big turnout On the market, to buy gifts to celebrate Christmas, and due to the competition between shops, the specialists in marketing should find a way to bring them more customers, and among the ways they used and that were not successful are that they reduce the prices of some The products, especially those that no longer have a large demand, or which are approaching Expiration

The first thing you should know, why did they call it Black-Friday and not White-Friday?

According to current accounts, on this day and after these cuts, there is congestion and blockage in the road, shops are crowded with people, everyone wants to buy some products at low prices before the end of Friday, so after these problems that occur on this day and exactly In 1960, after a long and arduous day of police traffic regulation, the Philadelphia City Police named this day the Black-Friday.

After we know the reason for this name, let's find out if there are actually discounts in the price or just a lie

_{[ image source ]}

The first thing or first rule you should know is that companies are always looking for profit, so do not think you are the winner when you see (-80%), because if we return to the first of these big cuts, it is back to 1896 when it was a financial crisis The United States of America, which caused the accumulation of many goods and goods, so they had to reduce the real prices of products to come out with the least damage, so the cuts were mandatory and not optional, this made people wait for this date every year to buy at the lowest price, but Will these companies continue to satisfy people even if they lose? It is not possible, therefore, that marketing geniuses have tried in several ways to avoid losing their customers and at the same time avoid loss. On the contrary, this history of every year is the best for companies to achieve the highest sales

_{[ image source ]}

1: So the first trick that companies, shops and websites use is to raise the prices of products days before the promised day, so they can cut it on Black Friday, which makes you think that the prices have already been reduced, but they often sell their products at the same price or less The real price a month ago, for example, is $ 100, and in late October they raise the price, for example, to $ 200, so they can cut it on Friday to $ 99, And they fool you with this phrase (a reduction of more than 50%), but in fact it is the original price or just below

2: The second trick is profit from quantity, meaning that the company instead of selling one product for $ 200, will sell four products at $ 400, so here the companies rely on a smart strategy, which is to encourage the customer to buy, although unwilling to buy, because the buyer Once he sees the reduction he thinks he is the winner, so where is the secret here? The secret is that companies or shops offer a product that has a high demand, next to a product that is not widely required

3: The third trick, the monumental cases often on this occasion, such as the sale of clothing with defects or poor quality, or the sale of electronic devices with some defects, or for example, it has been sold and returned to the store through the warranty

But this does not mean that I can not take advantage of this opportunity to take advantage of Black Friday. The first thing I have to do is identify the product I want to buy, not to be subject to colors, And I have to look at its original price elsewhere so that I can make sure that its price has already been reduced. I should not ignore the quality of the product I want to buy. As for the warranty, it is necessary for electronic devices.

Finally, in terms of the Black Friday or White Friday as some call it here in Morocco, because of the particularity of this day in the Muslim community, it is closer to being a lie, because the cuts are mostly one of the tricks I mentioned above.