There are many ways people discover cryptocurrency projects. Many of them are expensive to achieve. Brand partnerships, ad campaigns and influencers are some of them. Positioning a project in a way where it is exposed to a large population is less capital intensive in the long run. For an example, with each project built on top of Ethereum or OpenAI, the base layer gets more attention. Similar things happened with Layer 2 projects of various blockchains. Would Hive account@leofinance or DEC exist without HIVE-Engine?

Early Part is The Most Difficult

Thanks to Hive account@chrisrice I came across this YouTuber who covered multiple HIVE DAPPs after getting a taste of microblogging on Hive account@dbuzz and we gained few hundred new users. Most of them will likely leave after some time. I have come to realize that scams and poniz schemes are easier to sell that legitimate projects with sustainable goals.

We must keep the value of compounding gains in our minds and focus on the long term. Once Keychain is installed, onboarding users to other HIVE DAPPs become much easier. Every quality backlink to LeoGlossary helps with SEO. Building through the initial phase is the difficult part.

Wrapped Assets Reduce Friction and Create Exposure

LEO Bridge has been a valuable addition to HIVE. MetaMask and other Ethereum wallet users now have access to HIVE assets. We must accept the reality that it is difficult to convince a user to create an all new account to hold a new asset. LEO Bridge with it wrapped assets on Polygon and BNB Chain fixes this problem.

The most important feature of having multiple wrapped assets is that we don't need to convince an investor to buy a specific asset. If they are a gamer, we could tell them about SPS or DEC. If they want a legitimate decentralized stablecoin, we could show them $HBD.

Spreading ourselves too thin is a legitimate concern. This is especially true for $CUB and $POLYCUB rewards. I think having some Liquidity Pool even without rewards is better than having none. Being available on different chains reduce friction points within the onboarding funnel.

CUB Outposts Are Eagerly Awaited!

I was extremely excited about the idea of expanding into more EVM chains. This is an indirect benefit to HIVE investors who don't even care about LEO. The wonderful thing with Web 3 projects is that even competitors can be on the same team in terms of the bigger picture. Once we filter out the scams and other malicious actors, all competition of HIVE is friendly competition.

GLX Could Be Another Big Winner

There are only 33 days of staking rewards left with a 60% APR. By the time staking rewards end, the APR should have fallen to 50s. These are some very good numbers for a project with mainstream partnerships. The high inflation at the same time could act to create downward pressure on price. Even SPS is crashing at the moment. In few months, the trend can reverse,

A combination of gameplay and better market conditions will trigger speculation. Getting into to a trade while it remains unknown is one of the best investing decisions you can do. But if that Token is not exposed to the overall market, you are not going to have a good payday. Right now only HIVE users can invest in GLX. This is why I have been staking my GLX for a long time. Imagine reached GLX at 90 cents (300X increase) and I wanted to take some profits.

HIVE-Engine

Diesel Pools

Imagine what would it be like for a Whale who has at least a 5 figure investment. Low liquidity is going to be a turn off for most investors who can move the price. That is if they manged to even figure out the existence of GLX.

The Most Important Missing Piece for The 2024 Bull Market

Read the article linked above if you can. The main point I wanted to highlight is that we need to make it as easy as possible to buy HIVE assets. They will care more once they have a stake. This is why Airdrops become a powerful tool. Tell people about how $HIVE can help them. Get them to spend $50. People are fickle and the sunk cost could be the element that push them to explore what HIVE has to offer.

Even STEEM used to be a part of the list of wallets IIRC. This interoperability + ability to login with multiple wallets including MetaMask makes onboarding easy for Splinterlands. If it works for the biggest DAPP on the blockchain, shouldn't it work for other projects we have built.

Getting Users to Spend for Other People

Above link is created by Hive account@buymeberries for me. It sends users to a page where they can donate $HBD to me. Imagine there was the ability to pay with any crypto or credit card! Imagine getting some creators to add a link as I have done above. Imagine getting people to buy HBD on behalf of the content creator as a show of support. This is why I wrote an article on how we already have basic building blocks for a Patreon alternative.

If you think I am making sense here, reblog and spread the message. If you have better ideas, share them in the comments. What is good for HIVE is good for me. Even if we compete, it will be friendly competition.

Happy Hiving! Happy Investing!