When launching a new venture, it is best practice to understand your target market. Documenting this for you will keep us diligent with our goals and help us make informed business decisions. Whether you are looking to start your own adult webcam platform or just interested in the rapidly growing industry, we encourage you to look at the data and results that we have detailed below.
To understand the opportunity with Steemycam, we took the total amount spent per month on live sex cams ($83M) and subtracted the top 5 performing site's revenue ($45M). We think we could grow to 2% market share of this remainder, leaving our opportunity at just under $760K.
WHO ARE THEY?
We are targeting middle aged males that are introverted and enjoy staying at home. They love to be in control. They understand the value of digital currency and are generally technically advanced.
WHAT DO THEY BUY NOW?
Our audience will pay for private shows where they can use member controlled toys and interact privately with our models. They will spend extra money for access to photos and to see certain sex acts being performed.
WHY DO THEY BUY?
Our audience craves intimate relationships, but on their own terms. He desires raw amateur adult material and values the advantages of digital currency in particular, its anonymity.
WHY THEY WILL BUY FROM US.
Our members get discounts for paying with digital currency. We are selective with our model search to ensure quality and eliminate clutter. Our reliable support staff is ready to answer questions and help provide the best possible experience. Our platform offers creative ways to interact with models.
WHAT THEY LOVE.
"MyFreeCams is the site that appeals to me mainly because there are larger tips, and the platform just makes it look luxurious? I want to say. It just has a brand feel."- Hayley Royale
"I prefer Chaturbate, mostly because I love to chill and on MyFreeCams I felt like I couldn't do that because of the cam score issue."- Bella.Trixx
"Chaturbate is one of those sites I just don’t get bored with. I’m always amazed at the variety of models (stunningly beautiful ones I might add) as well as they diversity. Anything you can think of, this cam site has."- Annabellepea
WHAT THEY DISLIKE.
"They will take your money, they will ban you, and they will not tell you why. If you're lucky, you might get your money refunded after a few days. Or, they might just keep it. It happened to me, and I am not the only one."- Elk Grove Village, Illinois
"My problem is that the company was supposed to send me my monthly pay as agreed per contract and they just sent me an email saying that my account has been deleted and payment canceled due to breach of contract. However, when I asked them for a proof or explanation of what kind of breach of contract, they just kept sending the same email, without any explanation. So, just a simple advice for any wannabe cam models, be very careful of what site you choose, because Chaturbate will simply rip you off and no one can do anything about it."- Chisinau, Chisinau
"Been a customer for a few months.Twice, unused tokens in my account disappeared overnight. I looked up the transactions and found they had been "tipped" to hosts I've never visited. Customer service totally ignored my complaint. Did not even get an automated reply. Have now cancelled my account and will never return."- by anonymous
Sources
http://www.alternet.org/inside-rapidly-growing-cam-industry-thats-changing-porn-industry-we-know-it
www.worthofweb.com/website-value/
https://www.ambercutie.com/forums/threads/
https://www.pissedconsumer.com/chaturbate/RT-F
https://www.puatraining.com/chaturbate-review