With improving standards of living of consumers, the need for better physical appearance is becoming more prevalent. The global demand for mass beauty & personal care products is rising rapidly as consumers from rural as well as urban communities are influenced towards depicting optimum health and attractive exterior appearance at all times. The Fact.MR report on global mass beauty & personal care products market offers detailed analysis on the market’s growth till date, and also provides insightful forecast for the period, 2017-2022.
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Scope
The scope of Fact.MR’s report is to analyze the global mass beauty & personal care products market for the forecast period 2017-2022 and provide readers an unbiased and accurate analysis. Personal care product manufacturers, stakeholders, and suppliers in the global consumer goods market can benefit from the analysis offered in this report. This report offers a comprehensive analysis, which can be of interest to leading trade magazines and journals pertaining to consumer goods.
In order to offer readers with up-to-date information about the latest advancements in the global mass beauty & personal care products market, the report provides updates about market opportunities, which can benefit leading manufacturers of consumer goods. With continuous evolution of the consumer goods sector, keeping a record of latest developments and trends is fundamental for manufacturers to formulate key business strategies. Detailed insights about raw material sourcing, supply chain, pricing analysis, list of distributors, and cost structure are provided in this section.
Taking into account the wide scope of the mass beauty & personal care products and to offer in-depth insights, Fact.MR’s report provides a segment-wise analysis and forecast. The mass beauty & personal care products market has been categorized into key segments such as - product type, sales channel, and region. Through this section, the report also offers a detailed country-wise forecast across all market parameters.
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Key Report Highlights
1- Taking into account the vast consumer population concentrated in the Asia-Pacific excluding Japan (APEJ) region, the demand for mass beauty & personal care products is expected to remain high in this region.
2- The demand for mass beauty & personal care products in Middle East & Africa (MEA) is also expected to remain high. Manufacturers of such products will view this region lucrative, pertaining to high disposable incomes & upscale lifestyles of consumers there.
3- North America’s mass beauty & personal care products market is also expected to remain at the forefront of global expansion.
4-The report underlines the preference for skin care products in the global mass beauty & personal care products market. Manufacturers and consumer, alike, are showing greater inclination towards skin care products for masses. With an approximate 30% share, these products will procure a dominant share on the global market revenues for mass beauty & personal care products through 2022.
5- Supermarkets or hypermarkets from around the world will be observed as leading sales channel for mass beauty & personal care products. While these sales outlets will collectively account for more than 38% share in 2017, the global sales of mass beauty & personal care products through retail chains is slated to be relatively higher. Retail chains will be the largest sales channel for mass beauty & personal care products over the forecast period. E-commerce is also expected to boost its presence on sales of mass beauty & personal care products in the global market, and is expected to grow at a healthy CAGR.
Competition Tracking
A competitive landscape of the global mass beauty & personal care products market is included in the report, which profiles companies such as Kao Corporation, The Estée Lauder Companies Inc., Loreal Group, Revlon, Unilever, Avon, Procter & Gamble, Beiersdorf AG, Mary Kay and Shiseido. These manufacturers are expected to upgrade their offerings by considering the rising proliferation of organic cosmetics. Although, maintaining the affordability of mass beauty & personal care products will be a key challenge, especially when adoption of advanced production techniques increases initials costs of manufacturing. In the long run, a majority of these companies are likely to shift their manufacturing units in low-wage and high-resource parts of the world such as the Asia-Pacific excluding Japan (APEJ) region. Owing to emergence of a strong middle class in China and India, this region is expected to become one of the most prominent region for manufacturers globally.
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