The Incredible Crash Dummies video game was based on the action figures of the same name which in turn were based on the characters in various public service announcements in the 1980s encouraging you to buckle up. Seems like a strange game license to me but it was in fact turned into a game and released for the Sega Genesis, Super Nintendo, Game Gear and NES as well as the Sega Master System (PAL only).
The 8-bit and 16-bit versions were really completely different games. The 8-bit versions were actually a bit better in this case and consisted of a number of mini-games. The 16-bit versions, as in the case of the Sega Genesis, was a pretty generic side-scrolling action game. Like most licensed properties it made for a pretty mediocre (at best) video game.
If you really want to punish yourself and play this game then you will have to do it via emulation or by tracking down an original system and game. There are no modern re-releases that I am aware of and that should be a clue as to its quality.
Images above are for the Sega Genesis version.