The ad is for the 1991 release 'The Punisher: The Ultimate Payback' for the Game Boy. This is a port of an NES game simply titled 'The Punisher' that was released in 1990. It is a rail shooter which is a pretty unique genre for the NES and Game Boy.
The Punisher is a violent character and it shows in this game. It is one of the more violent games on the NES and Game Boy. Generally speaking, it got fairly good reviews so I imagine it's just a matter of whether you like this genre or not.
From the ad:
"Crime. The stench is everywhere. But now Jigsaw and his band of drug lords will be taught a lesson in justice - Punisher-style!
There's nowhere for them to hide. Packing his M60 machine gun, nitro-charged grenades and heat-seeking rockets, The Punisher will hunt them down from the urban New York jungle to the voodoo-infested wilds of South America... destroying everything evil in his sight! With Spider-Man at his side, hundreds of enemies will be given the ULTIMATE PAYBACK!"
Read more: https://www.megalextoria.com/wordpress/index.php/2013/09/16/the-punisher-game-boy/