With more than one trillion images on the Internet today and growing, it has become increasingly difficult to monetize and protect an image. Most photographers don’t know who’s using their content online.
Image Protect searches for each image and replaces them with their embeddable version, which is then monetized through in-image advertisements and made completely shareable across the Internet. Revenue is shared with the image creator as well as the website publisher.
In the end, Image Protect has created a new way for online images to be monetized and shared for years to come
What is image protect
Founded in 2015, Image Protect has grown to over 450,000 members in only three short years. Their innovative IPShare™ technology offers a unique way for photographers to monetize and protect their work online. Their token sale is currently taking place, ending in July this year.
How does it work?
Step 1: Global image monitoring
Using pattern recognition and machine learning, Image Protect crawls the internet to find user’s images. The software gathers all the information about the image’s usage and marks it as licensed or unauthorized.
Step 2: IPShare™ replacement technology
All images can be replaced with an interactive image format (IPShare™) that allows Image Protect to add in-image advertisements to each image, as well as track all shares across the Internet.
Step 3: Post usage licensing
When an image has been unlawfully used, a post usage license is created. This gives the website owner an opportunity to properly license the photo.
Step 4: Simplified copyright registration
Image Protect has simplified the process for registering images with the US Copyright Office. A study by the Professional Photographers Association finds only 4% of professional photographers register their copyrights. By automatically registering copyright for users increases the number of overall protected images online.
Step 5: Image analytics
By using IPShare™, users are able to track their images across the internet, giving them data on impressions, shares, click-throughs and geographical locations. This allows photographers to finally understand how their images are being used across the Internet.
What are the main problems image protect solve?
Problem one: Predatory stock photography distributors keep over 85% of gross revenue per image, leaving just 15% for the photographer.
Solution: By creating a new marketplace for digital images, they will use smart contracts to license photos, saving costs and increasing profits for users.
Problem two: Most infringements cannot be monetized and the images must be removed. Google, alone, receives 75 million DMCA takedown notices per month.
Solution: Instead of the standard takedown notice, IPShare allows the website publisher to replace the content with the embeddable format that allows for in-image advertising.
Problem three: It is difficult to know if an image has been used before and which rights have been applied to it.
Solution: A public blockchain allows for the entire history of an image’s use to be tracked. Users can also see how their images have been used across the Internet.
Sign up for image protect bounty https://win.imageprotect.io/4692/3673107