Highlights from Salesforce Marketing Cloud Connect 2014

Date: 14 Nov 2014. This was my first Exacttarget Marketing Cloud event. Even though I worked at Salesforce for 4 years (of which ExactTarget was acquired 2 years ago), I have never been to the event before. Here are some of mine and others top Tweets from the morning Keynote #CNX14.

Getting to the Event - Sydney Town Hall (14 Nov 2014)

1. Mark Vozzo@MarkVozzoLooking fwd 2 digital #marketing rockstar lineup of keynotes at my 1st @ExactTargetConnect #CNX14 today -  http://connectapac.co Thu, Nov 13 2014 21:08:43ReplyRetweetFavorite
2. Mark Vozzo@MarkVozzo"@TweetsMcG: On my way to #CNX14 so excited! Looking fwd to the keynotes. Come see me at the Circles of Success later!..." c u soon :-)Thu, Nov 13 2014 20:29:57ReplyRetweetFavorite
3. It's a long lineup for the ExactTarget event #CNX14 at Sydney town hall. It's going to be amazing!! pic.twitter.com/xgqr9vHou6Mark Vozzo@MarkVozzo·Thu, Nov 13 2014 22:12:11ReplyRetweetFavorite

Keynote: 9.30am

1. Keynote room packed at @ExactTarget #CNX14 , blury shot on purpose :-) Metallica - sandman playing. pic.twitter.com/BlsQPvcvOHMark Vozzo@MarkVozzo·Thu, Nov 13 2014 22:38:17ReplyRetweetFavorite
2. Keynote #CNX14 starts with @leehawksley taking the stage at @ExactTargetAPACConnect event pic.twitter.com/bLpb4B5qhAMark Vozzo@MarkVozzo·Thu, Nov 13 2014 22:45:20ReplyRetweetFavorite
3. "@devine_jenny: Time to get excited about the year ahead with help from some great @salesforce products #CNX14 pic.twitter.com/PGqq5qATdp" yepMark Vozzo@MarkVozzo·Thu, Nov 13 2014 22:56:32ReplyRetweetFavorite
4. Mark Vozzo@MarkVozzo1500 people at the keynote for #CNX14 . Support #starlight via SMS "starlight" to 0448002002 dollar matched by @ExactTarget :-)Thu, Nov 13 2014 22:54:36ReplyRetweetFavorite
5. Mark Vozzo@MarkVozzo"@pclearytweets: "Customers buy brands that take them on a personal journey" #CNX14" great intro demoThu, Nov 13 2014 22:57:11ReplyRetweetFavorite
6. 10am: Bryan Wade - Take the stage to unveil new products
7. Taking the stage Bryan Wade head of @ExactTarget Product at #CNX14 talks abt "Becoming a customer company" pic.twitter.com/bDBrpS0aLgMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:00:51ReplyRetweetFavorite
8. I am a huge fan of #CloudComputing . Nice image. Business tools in the cloud at #CNX14 pic.twitter.com/x4rnTEuF4XMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:09:11ReplyRetweetFavorite
9. Mark Vozzo@MarkVozzoGreat vid on @fitbit at the @salesforce #CNX14 event. "it's about 1-1 customer journeys" Fitbit use @ExactTarget email journey mapsThu, Nov 13 2014 23:15:43ReplyRetweetFavorite
10. Demo of how FitBit uses ExactTraget Journey Builder
11. #CNX14 @fitbit & @LiveNation use @ExactTarget Journey builder to map 1:1 customer journey engagement touch points. pic.twitter.com/E4qwehiY6EMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:18:41ReplyRetweetFavorite
12. Taking to the stage is my great mate & #DemoRockstar @derektweets - demoing @fitbit 's Journey Maps. pic.twitter.com/VD7NBjhe36Mark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:21:03ReplyRetweetFavorite
13. Amazing demo by @derektweets. Journey builder is not only just email but also to mobile apps. Amazing #CNX14 pic.twitter.com/6QesjNvHNvMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:25:06ReplyRetweetFavorite
14. Mark Vozzo@MarkVozzo"@WJJohnstone: "Using Journey builder you can message customers right in the mobile app when users most engaged" says @derektweets" #CNX14Thu, Nov 13 2014 23:27:05ReplyRetweetFavorite

Demo of how LiveNation uses ExactTarget

1. Wow demo2 by @derektweets on how @LiveNation uses @ExactTarget promoting a LadyGaga NY concert #CNX14 pic.twitter.com/KeSUWHDKOHMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:37:47ReplyRetweetFavorite
2. Saw #analytics in action, nicely demo'd by @derektweets says "LiveNation mines terabytes of data, daily" #cnx14 pic.twitter.com/pMJx1JqtQXMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:44:25ReplyRetweetFavorite
3. Social Studio Analyze launched by @salesforce at #cnx14. Analyse brand mentions. Auto create dashboards. pic.twitter.com/bPu6wV2UiRMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:52:37ReplyRetweetFavorite
4. "@TweetsMcG: Yes! @Strynatka announces Social Studio Analyze :) get insights from social data quickly #CNX14 pic.twitter.com/Ns0BIwwVjV" nice!Mark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:58:29ReplyRetweetFavorite
5. This is fantastic... All social posts visible in this dashboard. Performance metric in your face :-) #cnx14 pic.twitter.com/Fqe0IkA3XEMark Vozzo@MarkVozzo·Thu, Nov 13 2014 23:57:30ReplyRetweetFavorite
6. Sarah Johnston gets 1,500 people to do a set of 10 squats during the keynote
7. Mark Vozzo@MarkVozzo"@SocialMedia_707: fionamceachran: Sarah Johnston from #LesMills http://instagram.com/p/vW-_KtsJhI/   http://ift.tt/1wYSBCi " #CNX14Fri, Nov 14 2014 00:00:06ReplyRetweetFavorite
8. My good mate Derek Laney was doing pushup on stage :-)
9. "@AngelaASanchez: #CNX14 is more than a conf - morning workout thx @LesMillsNice job @bryan_wade @derektweets ! pic.twitter.com/VwaUrfzzVG"Mark Vozzo@MarkVozzo·Fri, Nov 14 2014 00:04:37ReplyRetweetFavorite
10. "@WiseMouth: Group fitness with @LesMills at #CNX14 pic.twitter.com/BNa6yc7lIR"Mark Vozzo@MarkVozzo·Fri, Nov 14 2014 00:01:32ReplyRetweetFavorite
11. "@Lotte_Tweets: Not only great content but also #LesMills getting us all to do squats at #CNX14 pic.twitter.com/jeg1HWuTRE" nice photoMark Vozzo@MarkVozzo·Fri, Nov 14 2014 00:07:25ReplyRetweetFavorite

11am - Keynote closes. Room empties to the Expo Hall

1. #cnx14 keynote is a wrap! Sydney town hall empties for a quick break. Thx for the great demo @marketingcloud. pic.twitter.com/R3210BkxSrMark Vozzo@MarkVozzo·Fri, Nov 14 2014 00:06:43ReplyRetweetFavorite

The Expo Hall

1. The expo hall at @salesforce #CNX14 was great. Thx @marketingcloudpic.twitter.com/86IHP2KkRPMark Vozzo@MarkVozzo·Fri, Nov 14 2014 00:56:36ReplyRetweetFavorite
   

Thanks Salesforce.