“If you want to bury a body, you put it on the second page of Google” is something we’ve all heard about. But what happens when you have a business and your primary focus is not organic page results, but appearing on top of local searches?
What can you do to have your business location discovered by as many people as possible?
Local SEO is most likely your answer to this question.
A HubSpot study has shown that around 89% of people search for a local business on their smartphones at least once a week and 76% of local searches result in a phone call.
These two numbers alone should give you a good picture of what you’re missing out on if you haven’t worked on the geographical component of SEO as well.
