Even those search engines that don't buy results from Google use similar algorithms. and have problems with duplicate content.
The way that search engines relate to duplicate content is a pertinent issue. Our own celebrity bot has the same issue.
The fact that Google used the mantra "do no evil" while creating a search engine that undermined the Internet is a pretty good sign that the company was engaged in "evil."
Google was projecting what it was doing onto other people. Projecting evil onto other people is one of the greatest acts of evil.
There were some companies that specifically created false information to skew Google's results. What Google did was to declare all of the directories that competed against Google to be link farms. They then shadow-banned directories and declared them "evil."
It was an evil act.
RE: Which SteemIt Interface is Canonical?