Rising demand for active performance analysis in the field of sports has prompted manufacturers towards smart sports equipment. Available sensor technologies can offer a wide range of prototype smart sports equipment, but some companies have been able to offer more detailed improvements in basic smart sports equipment & products. The benefits of smart sports equipment are currently untapped, but many sports experts are showing positive attitude towards their adoption. The largest barrier for growth of global smart sports equipment market is lack of technological support services in sports industry. Players, athletes and coaches from several parts of the world might not necessarily agree to the adoption of smart sports equipment, considering the differing ethics, unclear awareness of smart sports equipment, and lack of technologies that will help them analyze the data easily.
According to Fact.MR, technological barriers in adoption of smart sports equipment will act as key restraints for expansion of the global smart sports equipment market through 2022. By the end of forecast period, 2017-2022, the global market for smart sports equipment is expected to soar at a sluggish CAGR, raking revenues worth a little over US$ 1,260 Mn.
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Smart Baseball Bats & Golf Sticks to Account for nearly 40% Global Revenue Share
In terms of products, the global market for smart sports equipment is expected to witness higher sales of smart baseball bats and smart golf sticks. Increasing consumer spending in these two sporting events is expected to play a key role in driving the sales of smart golf sticks and smart baseball bats. Moreover, the demand for sensor-equipped sporting equipment in baseball and golf is gaining traction owing to high reward money for sporting events across these categories, and increasing improvement of participants through data-driven performance analysis. In 2017, global sales of smart baseball bats and smart golf sticks are expected to collectively account for close to 40% share of global smart sports equipment revenues.
High Demand for Real-time Data Synching
Real-time data analysis of performance of the athletes can guide coaches towards identifying movements or tactics that are lowering the performance levels at particular instants of gameplay. Wearing smart sports equipment and analyzing the data after the gameplay can be less productive than real-time data synching. Technology experts can evaluate more information from the players’ performance, detecting moments of peak performance as well as fatigue. The report projects that by the end of 2022, over US$ 500 Mn worth of smart sports equipment sold in the global market will be equipped with real-time data synching as a key connectivity feature.
Competition Tracking
Under Armour, Inc., NIKE, Inc., Amer Sports Corporation, adidas AG, PUMA SE, Callaway Golf Company, Mizuno Corporation, QUATTRIUUM INC., BABOLAT VS S.A., and Game Golf are key manufacturers of smart sports equipment profiled in the report.
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Table of Contents:Continued….
- Global Smart Sports Equipment Market - Executive Summary
- Global Smart Sports Equipment Market Overview 2.1. Introduction 2.1.1. Global Smart Sports Equipment Market Taxonomy 2.1.2. Global Smart Sports Equipment Market Definition 2.2. Global Smart Sports Equipment Market Size (US$ Mn) and Forecast, 2012-2022 2.2.1. Global Smart Sports Equipment Market Y-o-Y Growth 2.3. Global Smart Sports Equipment Market Dynamics 2.3.1. Drivers 2.3.2. Restraints 2.3.3. Trends 2.4. Supply Chain 2.5. Cost Structure 2.6. Pricing Analysis 2.7. Raw Material Sourcing Strategy and Analysis 2.8. List of Distributors 2.9. Key Participants Market Presence (Intensity Map) By Region
- Global Smart Sports Equipment Market Analysis and Forecast By Product Type 3.1. Global Smart Sports Equipment Market Size and Forecast By Product Type, 2012-2022 3.1.1. Smart Baseball Bat Smart Sports Equipment Market Size and Forecast, 2012-2022 3.1.1.1. Revenue (US$ Mn) Comparison, By Region 3.1.1.2. Market Share Comparison, By Region 3.1.1.3. Y-o-Y growth Comparison, By Region 3.1.2. Smart Golf Stick Smart Sports Equipment Market Size and Forecast, 2012-2022 3.1.2.1. Revenue (US$ Mn) Comparison, By Region 3.1.2.2. Market Share Comparison, By Region 3.1.2.3. Y-o-Y growth Comparison, By Region
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