In an era dominated by news of global warming and climate change, it can be challenging for key stakeholders in the men’s swimwear market. Swimming pools require a near-constant supply of fresh water which is especially difficult in water-starved, developing countries. Even though manufacturers are experimenting with newer materials and colors, it is difficult to market speedos to men as neither they nor women are particularly keen to purchase this kind of men’s swimwear. Swimming injuries are quite common for men and could be another constraint that stifles growth of the men’s swimwear market.
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Scope
The scope of Fact.MR’s report is to analyze the global Men’s Swimwear market for the forecast period 2017-2022 and provide readers an unbiased and accurate analysis. Men’s Swimwear manufacturers, stakeholders, and suppliers in the global sports industry can benefit from the analysis offered in this report. This report offers a comprehensive analysis, which can be of interest to leading trade magazines and sports journals. Considering the wide scope of the global Men’s Swimwear market and to offer in-depth insights, Fact.MR’s report provides segment-wise analysis and forecast. The global Men’s Swimwear market has been categorized on the basis of product type, fabric type, pricing, distribution channel and region. This segmentation analysis is comprehensive, coupled with a detailed country-wise forecast provided on all parameters.
Key Takeaways of Men’s Swimwear Market:
1- The swim trunks swimwear segment comprises a revenue share of a third of the men’s swimwear market making it vital for key stakeholders to target. Swim trunks are popular across young and old demographics and are largely expected to remain so. The swim trunks segment could be worth almost US$ 122 million by the end of the forecast period. Men’s bikinis on the other hand are an extremely niche segment and have a single digit revenue share in the men’s swimwear market. Companies would require customized strategies to reach their target audience effectively
2- The Leg Skin men’s swimwear follows swim trunks in terms of popularity and Europe accounts for a quarter of the regional contribution. A market opportunity touching US$ 19 million makes it well worth the while of major players in the men’s swimwear market. With respect to the square leg suits segment, both North America and APEJ represent a potential market opportunity as large as Europe
3- Polyester and Nylon are far more popular material types in the men’s swimwear market than cotton as both dry much quicker. The polyester market in Europe alone is predicted to push past US$ 40 million by end 2022. For companies making nylon swimwear APEJ can be the region to focus on.
4- The premium price segment is about a third of the mid-price segment by size and it is not likely to cross it anytime soon. It can be challenging to market premium priced swimwear in Europe especially during these difficult economic times.
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Continued….
- Global Men's Swimwear Market - Executive Summary
- Global Men's Swimwear Market Overview 2.1. Introduction 2.1.1. Global Men's Swimwear Market Taxonomy 2.1.2. Global Men's Swimwear Market Definition 2.2. Global Men's Swimwear Market Size (US$ Mn) and Forecast, 2012-2022 2.2.1. Global Men's Swimwear Market Y-o-Y Growth 2.3. Global Men's Swimwear Market Dynamics 2.3.1. Drivers 2.3.2. Restraints 2.3.3. Trends 2.4. Supply Chain 2.5. Cost Structure 2.6. Pricing Analysis 2.7. Raw Material Sourcing Strategy and Analysis 2.8. List of Distributors 2.9. Key Participants Market Presence (Intensity Map) By Region
- Global Men's Swimwear Market Analysis and Forecast By Product Type 3.1. Global Men's Swimwear Market Size and Forecast By Product Type, 2012-2022 3.1.1. Racing Suits Men's Swimwear Market Size and Forecast, 2012-2022 3.1.1.1. Revenue (US$ Mn) Comparison, By Region 3.1.1.2. Market Share Comparison, By Region 3.1.1.3. Y-o-Y growth Comparison, By Region 3.1.2. Drag Suits Men's Swimwear Market Size and Forecast, 2012-2022 3.1.2.1. Revenue (US$ Mn) Comparison, By Region 3.1.2.2. Market Share Comparison, By Region 3.1.2.3. Y-o-Y growth Comparison, By Region 3.1.3. Speedos Men's Swimwear Market Size and Forecast, 2012-2022 3.1.3.1. Revenue (US$ Mn) Comparison, By Region 3.1.3.2. Market Share Comparison, By Region 3.1.3.3. Y-o-Y growth Comparison, By Region
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