Sales are lower because of the anticipation of the next edition coming out, which will contain similar strength cards as the ones on the market place. That is why there has been a price ceiling. Players are staking SPS so they are eligible for the voucher airdrop to buy packs in the pre-sale in a few weeks. Splinterlands official AMA's that happen weekly are full of great info that everyone should check out!
RE: Active Accounts and Dec Keep Climbing-Sales and Sign Ups Fall Harder-Splinterlands