The alternatives are blogs and advertising, both of which have ongoing costs and maintenance requirements. I agree this p2p decentralized solution is much better for hosting and discussion, as it removes the control and censorship that depending on advertising brings with it.
I would also argue that even given only an initial payout which may not be ideal, the alterative options for unposted content right now are generally zero chance of any payout.
I have to agree, unposted content does not generally get a payout. :)
Either way this is an exciting distributed platform and I cannot wait to see how people use it, whether that is revenue based or not.
RE: Steem could capture the long tail of content creation