Yes! The blockchain should be paying people to grow the network. View count, ad clickthrough rate and bounce rate should be the measuring sticks for value. Create the ability for any app on the blockchain to run ads which pay out proportionally to content creators when clicked on. Then give stakeholders the ability to turn off ads or leave them on to get paid for viewing them. This would compete with the Brave Browser model, but I think Steem has a good head-start in terms of user-base. Then run marketing campaigns to the millions running blogs and trying to monetize with Google Adsense, as well as the millions who don't want to see ads and/or wouldn't mind if they got some compensation.