Although demand for the once popular vehicle segment has been on the decline, some individual midsize car models are having a moment. Toyota Motor Corp.’s new Camry is seeing a resurgence, for example, and may become the namesake brand’s top model, said Augusto Amorim, manager of North America sales forecasting for LMC Automotive.
“It’s a very important product for Toyota, so they invested a lot of money and really redesigned it to try to increase the appeal of the Camry,’’ he said Thursday on the sidelines of a conference in Birmingham, Michigan. “It has the potential to go back and sell more than RAV4 again.”