Guys, this chica isn't making it big because she just got lucky, or because she has great hair (although......no, nevermind).
is doing well on this platform for 3 reasons:
- She's deliberate
- She's determined
- She's daring
I've consulted with her often on what her secret is, and guys, there's no secret. Let's analyze what she's doing that most of us could take heed from. Be sure to watch the video above where she reveals one of her "secrets" to success at a recent Steem Creators Conference Presentation!
Be Deliberate
Every single post does has a formula for success.
- She uses Canva (a free online thumbnail maker) to spruce up her thumbnail photo.
- She takes the time to take a fun snapshot of what she's doing, then assembles a nice little image that makes it interesting. So although she has a consistent feel with each post, they are all slightly different and eye-catching.
- All of her titles make you want to watch every video she makes. She sucks you in with the title.
- And she KEEPS you in because her content is actually relevant or meaningful.
- Her text is thoughtful, well written, and articulate!
She takes TIME to make meaningful videos and text so you know she's not a cheapskate. She's a . Ha ha!
She takes TIME to connect with her followers in a vulnerable, sincere way.
She takes TIME to generate new contacts, make new friends, and follow others.
- NOTE - if you have a conform-type-post that really does need to look the same every time, go right ahead. There is a place for that too. You know what your audience needs.
Be Determined
takes huge risks. Did you know that when she was first starting out, small like the minnows of the sea, she posted a video on D.tube every day for 4 months? You heard me...
Every Day for 4 Months!!!
When no one else was really doing it because it was slow to upload, frustrating to manage, and frankly a slight turnoff because it took EFFORT and there were technical hangups sometimes, kept at it. She wasn't getting noticed either. No votes, really. But she kept at it for some God forsaken reason. Then she started getting a little bit of attention from D.tube after being on the platform for months. And now she is the top earning female on D.tube, and D.tube is doing phenomenally! You think that just happened? Like she suddenly got famous out of nowhere? Like she just lucked out and thought MAYBE d.tube would make it big?
No! She is determined, and she knows something good when she sees it! She pictures her goals in her mind as though they have already happened, and there is simply no room for it to be otherwise. Then she ACTS as though it is already in place.
- She has refined her presentation day after day.
- She is consistent, regular, and dedicated.
- She eventually earned enough to purchase good recording and editing equipment
- She put together a beautiful backdrop
- She added music and editing splashes
- She started taking advantage of online tutorials and apps that help with presentation
She put in the TIME to make her stuff classy and elegant. Her stuff didn't always look this good. She was doing all her videos from her iphone 5. And had crappy editing tools and recording equipment.
This is called determination, folks. And she's like this in every other aspect of her life.
Be Daring
Over the months, has tried several different approaches to her content. She started with travel posts, but that fell off quickly because she found she was not able to travel as much as she had anticipated. She tried doing music posts, and those were fun, but not earning much. She tried crypto coverage, lifestyle posts, photography, tutorials...you name it! She has tried it all! Just like the rest of us.
She finally decided to stick with something she wasn't sure would work, but it "felt right" and it was "me" she said. And that was the NON crypto stuff. She just loved talking about regular life - health, work, money management, exercise, cooking, travel, photos, family, etc. The thing is, lifestyle posts don't usually do great on here, as a rule. And she knew this. But she was starting to gain some headway on D.tube by now, and felt that with her momentum, it was time to bring in something fun to the blockchain.
Enter...the Steem Sister Show, where and her sister
started taking questions from the audience and handling them with flare and fun. The two of them are such a darling pair! And the world ate it up.
I was lucky enough to have an opportunity to interview her on my Dear Littlescribe show a few months ago, and we hit it off! We had such a great time, we decided to do a show together! And now we co-host on the Fan Fiction Show - a LIVE show where we have guests read lore from the Steemmonsters canon, we discuss trading tips with , we present weekly music and art, we give away free booster packs to listeners, and we talk about upcoming steemmonsters gossip! It is such a blast!
Develop Yourself
It's all about timing. Had started out jumping in to the things she's doing today, they might have fallen flat. But because she spent a lot of time establishing connections, making progress on D.tube, learning who she was, and earning reputation points and followers on STEEM, each thing "felt right." And she has positioned herself to really succeed!
You can do the same thing. If you ever have questions about how to become what you want on STEEM, ask someone who you already admire and watch what they do. They'll almost always be eager to share their "secrets."
And if not?
If none of these things had worked out, what do you think would have done? Would she have thrown in the towel and said, "Nobody likes me. I give up."
Nope. She would have plugged away until something worked for her. And the entire time, she would have stayed true to herself and what is important to her. What "feels right."
I like to go where the energy takes me