So maybe the answer here is to make the information entertaining. Give good content in a way that makes people feel good. Why does information have to be dry? It's not the venue! It's up to content creators to create content that is BOTH. Slide in something that makes people laugh. Drop in a picture that entertains with the content (just not so many pictures that my brain explodes please). Make a video that shows your personality and makes people smile WHILE you inform them. It IS possible.

My point remains that it is not about the venue. Steemit will not succeed or fail based on what we, the content providers, put up for content. WE will succeed or fail based on that. So I think maybe this particular aspect of the point you were trying to make is not valid. Just saying.