cool gift.
maybe include something of a roadmap for best practices to getting started on the platform (besides the usual "be consistent blah blah blah" stuff - but include that too as it's something most of us struggle with due to a variety of reasons.
It seems self explanatory, but if he doesn't find a way to get hooked within the first couple of days, i'd assume he (and most others) would drop off the platform rarely to return.
enjoy the holiday. nothing like the joy of giving someone a gift and seeing them light up. hope that happens in this case.
cheers
RE: Why I bought my brother STEEM for Christmas and how you can do the same!