I'm not new here on Steemit. I made already a few contests where I paid for the winners.
https://steemit.com/contest/@emble/do-you-want-to-play-a-game-come-play-for-a-chance-to-win-sbd-free-giveaway-2
&https://steemit.com/contest/@emble/do-you-want-to-play-a-game-come-play-for-a-chance-to-win-sbd-free-giveaway-3

Currently there is no mechanism implented in Steembay so it's built on trust. Whoever doesn't trust me it's up to him. I didn't get a (50) rank just to lose it for 1 auction. This is the first auction and if it works out I plan to make more.

From his perspective, he is actually exercising due diligence and is also looking out for other users. Showing that the watch costs only a few dollars says a lot of the quality and this is something that people need to be aware of also.

This guy puts down "facts" he doesn't ask anything, just telling you how stupid you are to participate in this auction and than with the punchline:

4: Just don't.

that's horrible.

I don't care much about the watch. I can sell it at a different venue, it just bothers me that people go out of their way to destroy someone elses business.