How to attract the reader's attention and hold it for at least a few minutes in a page? I tell about proven techniques to *hook* the reader.
Even if you have an outstanding literary talent it does not guarantee that the reader will stay on the site and read to the end of at least the first paragraph. Now about tips
HEADING
It is difficult to overestimate the value of the header. This is the first thing that catches your eye. It should be bright and memorable, otherwise the reader can see on the web more interesting headline and go from the site.
A few tips for writing catchy title:
- Use the interrogative form, beginning with the words "how to ..." - "How to attract the attention of the reader";
- Use topical questions - "Do you want to write a catchy headline?"; - Use information warning - "Warning: the flu epidemic is in full swing!";
- You can draw the attention of the news - "Fresh secrets in the field of network marketing";
- You can specify the reason - the "5 reasons why to buy articles from us."
START ARTICLE
When the title has done his work, and the reader has decided to run for the first sentence of the article, it is important to specify him exactly what he truly cares. Try to put yourself in his place, and select the most important information in the first paragraph.
TEXT
The information that is presented in the article should fully disclose the subject and answer most of the questions that may arise in the reader.
REMOVE the so-called "water." You can use the "refreshing" adjectives: good, wonderful, successful, phenomenal.
Also often use the following types of bundles: reading this article, you ... step by step ... you will have noticed that ...
Pay more attention to the visual design of the text: it is necessary to break the text into paragraphs use subheads, jokes, quotes.
Do not forget about the pictures - most readers will pay attention on them in the first place. They should be bright, interesting, and with meaning.