What if Steemit went head-to-head with disqus?

What if you could use your Steemit account to comment on a Washington Post story, and get paid if enough people upvoted your comment?

What if Steemit offered a blog comment hosting service for websites like disqus does, except that now those websites offer their readers the chance to make some money for engaging, at no expense to the website themselves?

Wouldn't this be a terrific way to bring blockchain technology to the unsuspecting masses?

Isn't that a WIN for the website? And a WIN for the reader? And a WIN for Steemit/Steem?

The only loser I see here is disqus.