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One characteristic of any great salesperson is being able to anticipate any potential objections to the final sale. If you've ever haggled in a bazaar or bought a used car from a used car salesman, you know what I'm talking about. They are masterful at anticipating whatever you have to say, and countering with a very convincing argument.
That's why this Seth Myers "Bitcoin commercial" parody video is so powerful. It made me think about the right way to talk to friends about Steemit, crypto and the blockchain. Even if you're all-in and completely sold on the idea of cryptocurrencies and the blockchain, this video is hilarious. If it doesn't make you laugh, it will at least help you anticipate the possible objections of people just getting started on Steemit and investing in Steem.
Just listen to these three people talking about Bitcoin, and you can immediately recognize three classic types of people when it comes to cryptocurrencies:
- the person who mindlessly parrots everything he/she hears, without giving it any further thought
- the gullible newbie who doesn't question anything
- the skeptic who isn't afraid to say that everyone is "batsh*t crazy"
That's what makes this comedic sketch resonate so much with me -- I recognize part of myself in each of these 3 characters. I literally started laughing out loud while watching this.
5 incredibly basic questions about Steemit that everybody should be able to answer
From the questions asked in this Seth Myers parody sketch video, I've jotted down 5 simple questions that will help anybody in talking about Steem (and cryptocurrencies and the blockchain in general);
- How is Steem created?
- Where can I buy Steem?
- Why should I buy Steem?
- How are Steem dollars different from Steem tokens?
- What type of volatility should I expect in the price of Steem dollars?
Notice that there's one question that I did not include here: "How much money can I make on Steemit?" I think that, for too many people, this is all that matters. And, I admit, I also tend to focus on this question too much as well.
But lately, I've tried thinking about STEEM as more of a "platform" that people can build on top of, rather than just as a cryptocurrency. It's made me realize the full potential of STEEM and has helped me think of new ways to help promote both Steem and Steemit. That being said, I think that Steemit can be much more than just "a blockchain version of Facebook." What about you?