After Two Weeks of Continuous Interaction with Crypto Currency Enthusiasts I Have Come to a Realization.
The Steemit and Arcade City communities don't give two shits about the world of Crypto. I think this is exactly the types of projects we need for Crypto to attract the masses.
First I need a little about how I came to this thought. At the beginning of November we were in Buenos Aires, Argentina attending the Latin America Bitcoin Conference better known as laBITconf. The conference itself was phenomenal. I have been around the Bitcoin and Crypto Currency space for a few years but I did not have a chance to meet many of the industry icons. I could build a list of names that would leave any Crypto Currency fans jaws on the floor but that is not what this post is about.
We mingled and were able to build relationships that we know will be very pivotal in the growth of our $200 Social brand. As I said the conference was great but there was one thing that I found to be unnerving. The developers and programmers who attended were not very accepting of the fact that Steemit and Arcade City were our clients. We even had a few people who said we should be careful and not associate our brand with such scams.
It Really is a Simple Idea.
Do you really care how your smart phone works? Probably not and that is ok. The world of Crypto Currency is going through a shift right now that the old school folks might feel uncomfortable with. They are a victim of their own success. These explorers found something new and world changing that allows people to build amazing applications such as Steemit and Arcade City.
That Look the Bitcoin and Ethereum Camps Give the Steem and Bitshares Communities
I am predicting that within a few years there will be a major shift towards the promoters of blockchain projects rather than the developers which has been what we have seen over the last few years. If we want the masses to use these shiny new blockchain toys we have to package them in such a way that they find them useful in their lives.
Do people really think that a cab fare really cares that the Arcade City app that they are using was built on the Ethereum blockchain? Do you think that bloggers who write about sports, travel and cooking care about the vests, steem, sbd or any other Steem blockchain topic when they join? What they care about is the fact they can earn income from their content or build another syndication point for their brand.
SteemFest Changed Everything!
It took me going to SteemFest to really grasp the titanic shift that is happening in Crypto. The conversations were not about block time speeds, hashrates or the best coding language. Most of the conversations were centered around the the future of Steemit and the applications built on the Steem blockchain. It was also nice to see our social media skills being recognized. So many people were asking how they could improve their presence on Steemit and online. Since social media is what I do for a living I fit right in!
Time for the Crypto Currency world to be supportive of these types of projects. I know for a fact that we can change the world at a much faster pace if we collaborate and work together rather than attack other projects. Peace!
